The worst mistake you can possibly make in the Google AdSense program is not reading the rules, or not adhering to those rules. So, if you have not already done so, stop what you are doing, and go read the Google AdSense Program Policy, as well as the Webmasters Guidelines that Google has provided. These are found within your Google AdSense account
Other than breaking the rules and getting banned, there are also numerous mistakes that people make that cause them to fail with Google AdSense. The biggest mistake is failing to do research before choosing a topic for your site.
If you’ve chosen a topic that few people are interested in, you will fail. It won’t matter how nice or informative your site is. If people aren’t interested, they aren’t going to search for it, and they aren’t going to visit.
Failing to blend the Google AdSense ads in with your site is another common mistake. Learn to use the tools that Google gives you. Use the palette to make your ads look like content on your pages.
You cannot remove the ‘ads by Google’ part, but that really won’t matter in the grand scheme of things, as long as the ads look like content on your page.
For example, use the ad link ads above or below – or even in the middle of – your navigational links on your page. This will get them more clicks.
Also, use the limits that Google has set: three ad units, one ad link unit, two search units, and two referral units on each and every page of your site. The more you have on there, the more clicks you will receive.
Another common mistake that people make is assuming that they can hurry up and get rich from Google AdSense sites and throwing together sites in two minutes. While you do want an empire of sites, those sites must be valuable to the visitors.
They must be worth visiting. In fact, even if your purpose is to earn income from Google AdSense, AdSense rules specifically state that you are not to build sites with the specific purpose of running AdSense ads.
Tweaking and tuning is vital to your success. Let’s say that you’ve done the research, chosen a well searched for, high paying niche, and built a fabulous site.
You’ve placed AdSense code on the site, and you are getting a good amount of traffic to that site, but your ads aren’t being clicked on. Something is wrong somewhere and it is your job as an AdSense publisher to find the problem and fix it.
Then there are those that do have AdSense success, and act too quickly on it. One month, they become a member of the ‘UPS Club,’ which is the AdSense publishers term for people that make so much money from AdSense that their checks are literally delivered via UPS, not postal mail.
So, you become a member of the UPS club, and you quit your day job.
That’s a huge mistake. First, Google could change their rules at the drop of a hat, and your AdSense revenue could fall dramatically. Many things can go wrong.
That doesn’t mean that AdSense can’t replace your income, it can if you do it right, but because things can change so fast, it is wise to have a years worth of salary equal to what you earn from your traditional job, in the bank, before you quit that job and depend on AdSense.
If you do this, and Google makes changes that have a negative impact on your income, you will still be okay financially until you can make changes to your sites that will get the AdSense income flowing again.
الجمعة، 19 مارس 2010
how to increase adsense profits
There are numerous tricks of the trade that AdSense publishers use to increase their AdSense income. Here are nine things that you can do to improve your AdSense revenue:
1. Build An Empire: There are two ways to succeed with AdSense. You either have to have a very high traffic site, or you have to have a multitude of low to mid traffic sites. Most publishers have the latter.
When you build your sites, your first order of business should be to get them listed in the major search engines. However, you should also get listed in more specialized directories as well, and use promotional techniques such as article marketing, forum marketing, social networking, and social bookmarking.
2. Learn To Use Google Analytics: Google Analytics will give you a ton of information about the traffic that comes to your site. You can use that information to make adjustments and additions to your site, which will increase your AdSense revenue.
If you don’t make changes to your site, as analytics indicates are needed, you won’t make as much revenue as you would if you do make changes. Find out how people travel through your website to get better results.
3. Choose The Right Keywords: Choose topics based on keywords that get a high number of searches each month, and then check the amount that advertisers are paying per click for those keywords. Choose the popular ones that pay the highest, and then focus in on more defined niches within that niche.
4. Add Fresh Content: Adding fresh content on a regular basis keeps people coming back to your site, and also gives you the opportunity to have more defined ads appear on those pages.
For example, if you have a site that was built for weight loss for those who are wheelchair bound, you might have a page on there for exercises for these people. This page will have the ability to target ads that are of interest to wheelchair bound people that need exercises that they can do.
5. Choose the Right AdSense Ad Unit Format: There are three ad units that seem to work well, regardless of the topic or layout of the site overall. Those three are the 336 x 280 rectangle, the 160 x 600 skyscraper, and the 300 x 250 rectangle.
6. Put Enough Ads On The Page: Google allows you to have three ad units, one link ad, two search boxes, and two referral units on each and every page of your site. Use them! The more ads you have, the more revenue you will earn.
7. Put The Ads In The Right Place: Start by adding link ads to your navigation menu. These will get a large number of clicks. Place ad units under headlines, a skyscraper on the right side of the page, and another rectangle ad at the bottom of each page, just under the text.
8. Set up Your Palette: Your ads need to blend in. Set up your palette so that the border color matches the background of your web page. Thebackground color of your ad units should also match the background of your web page. The link color should match the color of links on your page. Finally, the text color should match the color of text that you use on your page.
9. Use the Google AdSense Preview Tool: You can find this tool inside your Google AdSense account. Use it to see what ads will appear on your page, before they actually appear. This will help you to tweak and tune your pages until it is displaying the ads that you want.
1. Build An Empire: There are two ways to succeed with AdSense. You either have to have a very high traffic site, or you have to have a multitude of low to mid traffic sites. Most publishers have the latter.
When you build your sites, your first order of business should be to get them listed in the major search engines. However, you should also get listed in more specialized directories as well, and use promotional techniques such as article marketing, forum marketing, social networking, and social bookmarking.
2. Learn To Use Google Analytics: Google Analytics will give you a ton of information about the traffic that comes to your site. You can use that information to make adjustments and additions to your site, which will increase your AdSense revenue.
If you don’t make changes to your site, as analytics indicates are needed, you won’t make as much revenue as you would if you do make changes. Find out how people travel through your website to get better results.
3. Choose The Right Keywords: Choose topics based on keywords that get a high number of searches each month, and then check the amount that advertisers are paying per click for those keywords. Choose the popular ones that pay the highest, and then focus in on more defined niches within that niche.
4. Add Fresh Content: Adding fresh content on a regular basis keeps people coming back to your site, and also gives you the opportunity to have more defined ads appear on those pages.
For example, if you have a site that was built for weight loss for those who are wheelchair bound, you might have a page on there for exercises for these people. This page will have the ability to target ads that are of interest to wheelchair bound people that need exercises that they can do.
5. Choose the Right AdSense Ad Unit Format: There are three ad units that seem to work well, regardless of the topic or layout of the site overall. Those three are the 336 x 280 rectangle, the 160 x 600 skyscraper, and the 300 x 250 rectangle.
6. Put Enough Ads On The Page: Google allows you to have three ad units, one link ad, two search boxes, and two referral units on each and every page of your site. Use them! The more ads you have, the more revenue you will earn.
7. Put The Ads In The Right Place: Start by adding link ads to your navigation menu. These will get a large number of clicks. Place ad units under headlines, a skyscraper on the right side of the page, and another rectangle ad at the bottom of each page, just under the text.
8. Set up Your Palette: Your ads need to blend in. Set up your palette so that the border color matches the background of your web page. Thebackground color of your ad units should also match the background of your web page. The link color should match the color of links on your page. Finally, the text color should match the color of text that you use on your page.
9. Use the Google AdSense Preview Tool: You can find this tool inside your Google AdSense account. Use it to see what ads will appear on your page, before they actually appear. This will help you to tweak and tune your pages until it is displaying the ads that you want.
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